Recently, the Institute released the "TOP200 List of Global Hotel Brands (Greater China) in May 2024". Among them,
Recently, the Institute released the "TOP200 List of Global Hotel Brands (Greater China) in May 2024". Among them,Hilton、Holiday Inn Express、InterContinental、Hampton、Sheraton、Crowne Plaza、Country、Super 8、Campanile、oyo are ranked as the top 10 of all.In the latest ranking, there are a total of four hotels: Dusit, Prince Restaurant, Viale, and Savile Universal One Hotel. Among them, Dusit saw a significant leap in the MBI index, ranking 118th.
Analyzing from the brand perspective, the data shows that the average index for the top 10 is 514.15, for the top 100 is 267.13, and for the top 200 is 209.3. Comparatively, these have changed by -0.51%, +0.12%, and +0.17%, respectively. From the data, it's evident that this month's international hotel market is showing a new trend: a slight weakening of core brand strength, while secondary top brands are experiencing some growth. This is mainly due to intensified market competition, posing greater challenges for top brands. Meanwhile, secondary top brands, with their keen market insights and flexible adjustments, along with personalized service and innovative experiences, are meeting diverse consumer demands, thereby strengthening their brands.
From the group perspective: 1. Number of group brands—Marriott International, Wyndham Hotel Group, Accor Group, Hyatt Hotels Corporation, InterContinental Hotels Group, Hilton Worldwide, Radisson Hotel Group, Langham Hospitality Group, Louvre Hotels Group, Banyan Group have multiple brands in the TOP 10, with 22, 15, 15, 11, 11, 10, 7, 5, 5, and 5 brands respectively. Additionally, this month saw 6 hotel groups with changes in the number of brands, including Prince Hotels & Resorts entering the TOP 200 for the first time. 2. Group brand index situation—This month, the overall index of hotel groups shows a positive development trend (increased hotel groups account for 52.11%, decreased hotel groups for 45.07%, unchanged hotel groups for 1.41%, and newly ranked hotel groups for 1.41%).
MEADIN Brand Index(MBI) - Brand Value Inquiring Platform
MEADIN Brand Index (MBI) mainly analyzes the brand's communication power in the Internet from three dimensions: media index, comment index and investment index. This is a free data analysis service provided by the Meadin Brand Index Monitoring System (MBIMS), which is independently developed by MEADIN ACADEMY.
Calculation formula: MBI=a * MI+b * CI+c * II
Note: MBI refers to the MEADIN Brand Index (MBI data of a certain brand); a, b and c refer to the weighted coefficients in the system; MI (Media Index) refers to the media index; CI (Comment Index) refers to the comment index; II (Investment Index) refers to the investment index.
Note: Enterprises or individuals can refer to brand index data to monitor and predict brand development, but the MEADIN Brand Index cannot be completely equivalent to its brand development.
(1)Media Index (MI): The number of positive news related to brands’ keywords reported by major media, mass media, industry media, and self media over a period of time.
(2) Comment Index (CI): The accumulation relates to user reviews towards a certain brand’s opening hotels on various OTA (Online Travel Agency) websites over a period of time.
(3) Investment Index (II): Over a period of time, the franchise and development status of a certain brand in the Greater China market, including accumulative opening status, new opening status, accumulative signing status, new signing status, urban coverage density, investment owner attention, etc.
MEADIN ACADEMY – Culture and Tourism Industry Data Center
MEADIN ACADEMY has been engaging in buliding a Culture and Tourism Industry big data analysis platform, utilizing "data productivity" to change cognition and improve enterprise efficiency. It provides diversified big data solutions based on intelligence, data, and services for enterprises and public institutions which are looking forward to entering and expanding culture and tourism and rental real estate businesses. Transforming numbers into facts, the platform assists enterprises in making important decisions and identifying investment risks.
4月29日,钱江晚报消息,为进一步规范餐饮酒店行业无线电频率、无线电台设置使用行为,维护良好电波秩序,促进行业合法合规经营、健康有序发展,近日,浙江省经济和信息化厅、浙江省商务厅、浙江省文化广电和旅游厅联合印发《关 近日,大连万达商业管理集团股份有限公司发布公司债券年度报告。报告期内,大连万达商管营业收入从493.14亿元提升至523.25亿元,毛利率62.21%。其中,酒店运营业务收入上升77.88%,成本上升60.15%,毛利率增长27.83个百分点。其 近日,岭南控股发布2024年一季度财报。财报显示,岭南控股2024年一季度实现营业收入9.01亿元,同比增长89.02%;归属于上市公司股东净利润2,411.25万元,同比增长176.89%;归属于上市公司股东的扣除非经常性损益的净利润2,4 近日,王府井集团发布2024年第一季度财报。报告显示,王府井集团2024年一季度实现营业收入约33.08亿元,同比下降1.74%;归属于上市公司股东的净利润约2.02亿元,同比下降10.86%。 王府井称,2024 年第一季度,从总体消费市 4月25日,为纪念梅兰芳先生诞辰130周年,梅葆玖先生诞辰90周年,“相遇梅兰芳—戏曲进校园”活动在北京第二外国语学院举办。北京第二外国语学院、北京第二外国语学院附中、附小四百余位师生 近日,据广东省文旅厅消息,据初步测算,2024年5月1日至5月3日,广东省纳入监测的150家重点景区共接待游客791.9万人次(其中5月3日共接待游客283.6万人次),与去年基本持平,较2019年增长4.7%(其中5月3日较2019年增长2.2%);纳入监 。本文链接:TOP200 Global Hotel Brands (Greater China) in May 2024http://www.sushuapos.com/show-6-8731-0.html
声明:本网站为非营利性网站,本网页内容由互联网博主自发贡献,不代表本站观点,本站不承担任何法律责任。天上不会到馅饼,请大家谨防诈骗!若有侵权等问题请及时与本网联系,我们将在第一时间删除处理。