Recently, the Institute released the "TOP200 List of Global Hotel Brands (Greater China) in March 2024". Among them, Hampton, Holiday Inn Express, InterContinental, Crowne Plaza, Hilton, Holiday Inn, Sheraton, Super 8, oyo, and Marriott are ranked as the top 10 of all.
There are three newly joined hotel brands in the list, they are Mondrian, Comfort Inn and Versace. Among these three, Mondrian has experienced a leap in value, ranked 124th.
According the brand dimension analysis: the data shows that the average value of the TOP 10 index is 499.06, the average value of TOP100 index is 247.39, and the average value of TOP200 index is 198.68, which decreased by 1.85%, 5.06% and 3.74% respectively. According to the data, the development of the international hotel brand index in March showed a significant downward trend, especially for the TOP 100 brands.
According the group dimension: 1. The number of brands by group -- Marriott International, Accor Group, Wyndham Hotel Group, Hyatt Hotels Corporation, InterContinental Hotels Group, Hilton Worldwide, Radisson Hotel Group, Langham Hospitality Group, Louvre Hotels Group, and Banyan Group are listed as the TOP10. Their brand numbers respectively are 22, 15, 14, 11, 11, 10, 7, 5, 5, and 5. In addition, Palazzo Versace, Accor Group, and Select International Hotels increased in the number of brands in March. 2. Group brand index -- The overall index value of hotel groups in March (36.62% groups with month-on-month growth and 63.38% groups with month-on-month decline) still showed a downward trend. Among all groups, Palazzo Versace is newly joined, Peninsula Hotels Group (11.74%) and Pan Pacific Hotels Group (11.26%) showed a significant growth in their brand index value. While Lolle Chateaux Hotel Group’s brand index value (-20.44%) declined significantly.
MEADIN Brand Index(MBI) - Brand Value Inquiring Platform
MEADIN Brand Index (MBI) mainly analyzes the brand's communication power in the Internet from three dimensions: media index, comment index and investment index. This is a free data analysis service provided by the Meadin Brand Index Monitoring System (MBIMS), which is independently developed by MEADIN ACADEMY.
Calculation formula: MBI=a * MI+b * CI+c * II
Note: MBI refers to the MEADIN Brand Index (MBI data of a certain brand); a, b and c refer to the weighted coefficients in the system; MI (Media Index) refers to the media index; CI (Comment Index) refers to the comment index; II (Investment Index) refers to the investment index.
Note: Enterprises or individuals can refer to brand index data to monitor and predict brand development, but the MEADIN Brand Index cannot be completely equivalent to its brand development.
(1)Media Index (MI): The number of positive news related to brands’ keywords reported by major media, mass media, industry media, and self media over a period of time.
(2) Comment Index (CI): The accumulation relates to user reviews towards a certain brand’s opening hotels on various OTA (Online Travel Agency) websites over a period of time.
(3) Investment Index (II): Over a period of time, the franchise and development status of a certain brand in the Greater China market, including accumulative opening status, new opening status, accumulative signing status, new signing status, urban coverage density, investment owner attention, etc.
MEADIN ACADEMY – Culture and Tourism Industry Data Center
MEADIN ACADEMY has been engaging in buliding a Culture and Tourism Industry big data analysis platform, utilizing "data productivity" to change cognition and improve enterprise efficiency. It provides diversified big data solutions based on intelligence, data, and services for enterprises and public institutions which are looking forward to entering and expanding culture and tourism and rental real estate businesses. Transforming numbers into facts, the platform assists enterprises in making important decisions and identifying investment risks.
4月28消息,临近五一假期,安徽省市场监督管理局向全省各相关经营者和行业协会商会发布提醒告诫函,进一步规范节日期间旅游市场价格行为。提醒告诫函要求,各相关经营者要严格按照规定进行明码标价;执行政府指导价、政府定价 康养度假、国潮趋势兴起,全球经济和文旅住宿结构面临转型升级,酒店原型是专营三文鱼餐饮的酒店,通过升级为湖南郴州东江湖雅阁度假酒店,以焕新姿态受到高端酒店市场的关注。 一、雅阁度假品牌焕新升级,全新定位与独创设计2 近日,岭南控股发布2024年一季度财报。财报显示,岭南控股2024年一季度实现营业收入9.01亿元,同比增长89.02%;归属于上市公司股东净利润2,411.25万元,同比增长176.89%;归属于上市公司股东的扣除非经常性损益的净利润2,4 《孔秀》是导演王超的第九部电影,也是王超第一次改编他人的作品。这部影片改编自作家张秀珍的半自传小说《梦》,讲述了20世纪60年代到80年代,一位名叫孔秀的印染厂女工,生命中的三次感情经历,并抚 5月7日,洲际酒店集团公布2024年第一季度财报。第一季度全球每间可售房收入(RevPAR)同比增长2.6%,其中美洲市场下降0.3%,欧洲、中东、非洲及亚洲市场(EMEAA)增长8.9%,大中华区市场增长2.5%。日均房价增长2.3%,入住率提高0.2个百 近日,北京万科在朝阳区的“G地块集体土地租赁住房项目”举行了开工奠基仪式,标志着朝阳区在集体土地租赁住房领域的创新探索迈出了实质性步伐。该项目由北京朝阳高碑店乡半壁店村、北京朝阳城市发展集团及万科集团 。本文链接:TOP200 Global Hotel Brands (Greater China) in March 2024http://www.sushuapos.com/show-6-7388-0.html
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