
Tourists have fun at Detian Waterfalls scenic area in Daxin County, south China's Guangxi Zhuang Autonomous Region, June 1, 2025. (Photo by Zhao Jingwu/Xinhua)
BEIJING, June 5 (Xinhua) -- The three-day Dragon Boat Festival break has offered the latest glimpse into the vitality and potential of China's tourism sector, which is emerging as a strategic pillar industry for the world's second-largest economy.
During the holiday from May 31 to June 2, tourism expenditures reached 42.73 billion yuan (5.95 billion U.S. dollars), up 5.9 percent compared with the same holiday last year, official data showed.
As part of its high-quality development strategy, China is leveraging its cultural and tourism industries to boost economic growth, stimulate consumption, create jobs and improve the economic structure by integrating tourism with other industries and creating new demand and business models.
The country has become the biggest domestic tourism market in the world, the largest source of international tourists, and a main destination for international travelers.
Thanks to a wealth of natural wonders, historical treasures and cultural heritage sites -- coupled with its massive population -- China's tourism prospects are exceptionally bright. The country's world-class infrastructure, featuring an extensive high-speed rail network and modern tourist facilities, provides the perfect foundation for sustainable growth as China advances toward its goal of becoming a global tourism leader.

Tourists visit the Hetou ancient street scenic area in Tangshan, north China's Hebei Province, June 2, 2025. (Photo by Liu Mancang/Xinhua)
As China pivots toward a consumption-driven economy, industries like tourism have become pivotal to this transition. Authorities have prioritized stimulating domestic demand through comprehensive measures, including enhancing service quality, diversifying product offerings, and taking targeted initiatives to unlock spending potential across cultural, tourism, sports and related sectors.
This year has seen the rollout of innovative policies to boost tourism, including consumer incentives like vouchers and discounts, along with age-specific travel services. Meanwhile, new growth points, ranging from winter sports and immersive experiences to senior-friendly travel options, have also gained momentum.
The strong tourism growth momentum is particularly evident in recent years. In 2024, domestic residents made 5.62 billion trips within the country, an increase of 14.8 percent year on year; their total expenditure on domestic travel was 5.8 trillion yuan, increasing by 17.1 percent year on year.

Tourists from Australia pose for photos at the Tiantan (Temple of Heaven) Park in Beijing, capital of China, May 1, 2025. (Xinhua/Ju Huanzong)
Thanks to its opening-up drive, China's outbound and inbound tourism is also booming. Last year, the number of tourist trips made by foreigners almost doubled to reach 26.94 million. This robust momentum has been sustained this year. The sharp growth of foreign tourists is partly due to the country's unilateral visa-free program that has covered 43 countries. Chinese outbound tourists and international visitors have boosted not only consumption but also cultural exchange and global understanding of China.
With its growing appeal to international visitors and a burgeoning domestic traveler base, tourism is emerging as one of China's most promising industries, contributing significantly to the economy and acting as a catalyst for broader consumer spending.
The World Travel & Tourism Council recognizes China as one of the world's most vibrant tourism markets, noting its strong post-pandemic recovery and long-term growth potential. The organization believes China's sustained investments in infrastructure, digital innovation, and destination development as well as its expanded visa-free access are positioning the country as a world leader in modern, sustainable tourism.
The tourism sector's success story underscores the fundamental resilience of China's economy. As one of the fastest-growing major economies and a crucial engine of global growth, China's economic strength finds clear expression in its thriving tourism industry.
春节假期中国民航运输旅客创历史新高 中新社北京2月18日电 (记者 刘文文)记者18日从中国民航局获悉,2024年春节假期(2月10日―2月17日)民航市场平稳有序运行,全国民航累计运输旅客1799.2万人次,日均运输旅客224.9 锦绣中国年 | 天津重点监测商贸企业春节假期销售额同比增11.2% 中新网天津2月18日电 (记者 王君妍 通讯员 王 张欣悦)今年春节假期为期8天,是一个“超级假期”,消费市场火爆程度也尤盛往日。记者从天津市商务局 拼版照片:上图为20世纪80年代的厦门筼筜湖(资料照片);下图为2024年1月24日拍摄的厦门筼筜湖及周边城市景观(新华社记者姜克红摄,无人机照片)。新华社记者付敏城在海上,海在城中。筼筜湖,犹如镶嵌在厦门岛中央 西安青岛居民3月6日起可办理往来港澳“个人旅游签注” 中新网2月23日电 据中华人民共和国出入境管理局网站消息,近日,国务院批准增加陕西省西安市、山东省青岛市为内地赴港澳“个人游”城市。中华人民共和国出入 mRNA巨头莫德纳上季度净利暴跌85%,流感+新冠组合疫苗最快明年上市 新冠疫苗依然在影响mRNA巨头公司莫德纳的业绩,但该公司正在寻找其他增长点。 当地时间2月22日,美国疫苗公司莫德纳(Moderna,MRNA)公布2023年第 2024年北京将开通运营3条地铁线路 昨天,北京市重大项目建设指挥部召开轨道交通建设工作动员部署会。北京青年报记者从会上获悉,《2024年北京市城市轨道交通建设计划》正式发布,今年北京轨道交通将实现3号线一期( 。本文链接:Tourism consumption attests to vitality of China's economyhttp://www.sushuapos.com/show-5-57428-0.html
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